Drik, Bangladesh is a distinctive multimedia organisation that has made challenging social inequality and customer service its central driving force. Over the last two decades Drik has successfully partnered with national and international organisations to conduct several successful programs. Investigative reporting is an essential part of these programs. Credibility of information combined with powerful images presented in these projects have made it possible for Drik to bring out into the open opaque and delicate social issues for public debate and discussion. Thus, inherent in Drik’s work is this ability to use the power of the visual medium to educate, inform and draw powerful emotional responses to influence public opinion.